Phase 1

Brainstorm

The objectives for Edwards Sach’s site was to make his credentials and experience easily accessible to users, while improving the overall user experience. Edward provides a variety of solutions, with Collaborative Divorce being his focus. Thus, it was important to make information on all of his services easily accessible, while highlighting his core practice focus.

Phase 2

Graphic Mockups

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Websites in this niche tend to be text heavy, which tends to take away from the user experience and ease of browsing. We decided to incorporate a higher percentage of imagery, and consistently branded graphic design throughout the website to increase visual appeal, while also making all information easily accessible.

The use of bright colors, and strategically-used white space resulted in a clean, professional, and smooth website.

Phase 3

Bringing Everything Together

The launch of the site stirred up excitement within the client’s niche, providing him with a digital presence that portrays the credibility of his firm appropriately.

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